James Charles Loses MILLIONS of Followers in Wake of Feud with Fellow YouTuber Tati Westbrook
YouTube star James Charles, 19, has lost a dramatic three million subscribers including some famous celebrities within two days amid a bitter feud with beauty guru Tati Westbrook surfaced in the media.
- First male ambassador for CoverGirl James Charles lost over 3 million subscribers on his YouTube channel over the weekend since a bitter feud with fellow YouTuber Tati Westbrook.
- Things started when he attended Coachella music festival on 22 April and promoted Sugar Bear Hair vitamins which is the direct competitor of Tati's supplements, Halo Beauty.
- Tati released 43 minutes long video on 10th May who accused him of lying, betraying her and abusing straight men.
- Her video went viral within days that made a rise in her YouTube subscribers while a sudden decrease in Charles followers.
A great loss for American internet personality James Charles!
James Charles' followers have gone done while Tati Westbrook's rose up within days. Nearly 3 million subscribers unsubscribed Charles' YouTube page within days amid his feud with Tati Westbrook. He has over 13.8 million subscribers by Monday morning on his page which was 16.5 million initially, these include Kylie Jenner, Demi Lovato, Miley Cyrus, Kim Kardashian, Iggy Azalea, Shawn Mendes, and Katy Perry.
His critics unfollowed him keeping the hashtag #JamesCharlesIsCancelled trending on social media.
The 19-year-old openly gay model who became the first male ambassador for CoverGirl also worked with A-listers like Kylie Jenner. Things turned out bad for Charles after he posted a sponsored advertisement for Coachella for Sugar Bear Hair vitamins on his Instagram in April.
Though his post didn't seem to be uncommon, it became trouble for Charles as the company is a direct competitor to Westbrook's supplement brand, Halo Beauty.
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Upset Westbrook criticized him in a 43-minute video titled 'BYE SISTER' in which she mentioned the reasons she finally decides to end their years-long friendship. In the video, she accused him to be unsupportive and attacked him to be unsupportive and claimed that he had a habit of sexually harassing straight men.
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Further, she explained that she felt "betrayed" and "lost" (still, without mentioning names) on Instagram. Have a look at the full video below:
Though Charles tried to apologize with Westbrook via an Instagram post, his attempt became a worthless attempt as Tati wasn't having it. He said,
'I want to publicly apologize to my close friend Tati. She has been like a mother to me since my first days in this industry and has given me more love, support, resources, and advice than I could ever ask for.'
'This weekend I did an Instagram Story for vitamins that I've been taking because the brand helped me with security when the crowd around me at Coachella became unsafe. I did not accept any money from this post.'
Well, this made Tati release a lengthy video on 10th May!
Charles met Westbrook before he grabbed popularity. She was the mentor for a time who helped him uplift his career.
She said,
"My relationship with James Charles is not transactional. This is me having someone who I mentored, someone who I cared for, really not care for me. … I wrapped so much love around this kid. … I absolutely loved James Charles. My husband loved James Charles. He had an open door here in my home, anytime he had a problem, anytime he needed life advice, business advice, we were here for him."
She added,
"This is more than just a sponsored post. It has layers. There’s so much going on with James Charles right now that I do not support. That I do not agree with. Fame, power, and a fat bank account will change almost anyone. And if you don’t have people who will tell you to your face that you’re doing the wrong things, you will change. I tried to be that person for you, I really tried. I don’t think there’s any getting through with you and I don’t want to be friends with you. I don’t want to be associated with you. And I need to say that publicly so that this chapter will be closed."
Meanwhile, as Charles is losing his precious fan base, Westbrook is gaining the same numbers from 5.9 million to 9.1 million on Monday. Let's see how far this thing goes!